The legacy of Warsaw’s past
Foksal 13/15 branding was a task to create an accurate visual identity for the prestigious apartment investment on Trakt Królewski in Warsaw, being a comprehensive revitalization of two nineteenth-century tenements set in the historic heart of the capital. Our role was to create a brand for the residential: the logotype, visual identification and tone of voice of communication, evoking the unique values of the investment, its past and 19th century architecture.
| Big Idea | Branding | Naming | Logo | Brand identity | Art Direction | Graphic design | Content & Copywriting | Illustration | Editorial design | Website & Digital design |
Client: Ghelamco Poland
An unusual addition to the brand’s materials was the creation of watercolours of Warsaw and Foksal 13/15 surroundings by a contemporary artist as well as a careful photographic documentation of all preserved elements of the architecture.